Behind the Scenes: MNML Lookbook Shoot

February 2, 2015

This past week we had such a blast shooting the LIZ RIDEN launch lookbook for The MNML Collection! Here’s a little peek into what went in to making it happen! Just one week until the website goes live!JSF_6468

Photography and Video: by Jeff Frandsen

Location: Jeremy Hess Photographers Studio

Model: Heather Beerman


Wardrobe: Model’s own

Liz Riden Launch!

January 25, 2015

It’s been a long time of brainstorming, sketching, sourcing, and sewing but my line is finally here! I am so excited to start off my own brand with The MNML Collection, a line of handcrafted leather goods! To kick off the launch, happening February 8th I will be hosting a pop-up shop at LOFT (Park City Lancaster location) with champagne and special sales! The website and online shop will go live February 9!

Here is a sneak peek of what’s to come! I hope you all love it!


Welcome to New York

January 16, 2015

Somehow, I always manage to plan trips to New York in the freezing cold. Last year, I booked a train in February for fashion week, only to get stranded at home for the entire week due to ice on the tracks!

This year, I wasn’t going to let anything stop me! We packed up our bags and headed to the city for two big fabric, manufacturer, and apparel trade shows.

The two days we spent in the city were so much fun, and so successful for what I was able to source for my business! I can’t wait for our next trip..hopefully when it gets warmer. Enjoy the recap of our trip that Jeff shot with his iPhone! I will be posting more about the trade shows later!



DIY Market Tote

January 2, 2015

toteheaderI love stopping in to local thrift stores to look for great deals on housewares and always look for fabric yardage. Recently, I found a whole bundle of this great chambray fabric, but have yet to put it to use! When I saw this quick and easy pattern on BurdaStyle, I knew this was the perfect use for it!

This project is great for absolute beginners who want to learn how to sew. It’s quick and easy and only cost me about $5 to make!tote1To start, you can either download the pattern from BurdaStyle, or create your own by tracing the outline of an existing tote. I will be following along the pattern though! When you get the pattern, it will print out on separate sheets of printer paper. Cut and tape the pieces together to match up each notch. It will look like this when you are finished!tote2Next, cut out your pattern pieces from your chosen fabric. I recommend pressing your fabric first so it’s not as wrinkled as mine is here!tote3If you have a serger, great! If not, don’t fret. You can finish your edges using a decorative bias tape (there are really cute options on Etsy). Serge or finish all of the edges of your pattern pieces.tote4Then, sew together the bag. Start with the pieces facing right sides together. Sew the rectangular pouch piece on 3 sides, leaving one side open. Sew across the top of the bag straps. Next, sew the sides and bottom of the tote including the pouch into one of the side seams. The opening of the pouch should be facing toward the middle of the bag. tote5Your tote is almost finished! Remember that random pouch in the middle? Well the tote folds up to fit into this pouch so you can store it in your purse or car so you’ll never forget it when you’re grocery shopping!tote6And just like that, It’s done! tote7

Choosing a Color Palette

December 21, 2014




One of the first things I noticed about the way I shop is that I typically tend to stay within a color palette. While this initially wasn’t intentional, I now use it to my advantage to get the most out of my wardrobe.

Think about this. Have you ever purchased an item that is so out of the ordinary in color compared to the rest of your closet? Maybe you bought it because it was SO cute, cheap or both…but then you realized that you have nothing to wear it with. It either hangs in your closet forever or you convince yourself you need to buy an entirely new outfit just to match this one thing – yikes! While I am all about trying something new and unexpected with fashion, it helps to know what colors you already wear most and build from there!

The foundation of my wardrobe is black and white.I tend to buy a lot of grey, black, white, and stripes in just about every style. For you, this might be the most boring thing in the world (and that’s totally fine!). But I know how much I can maximize the use of my wardrobe by mixing and matching what I already have.

Choosing a color palette of shades that complement each other allows you to mix and match without worry.

When I planned my Winter Wardrobe Essentials, this was the color palette I came up with. It incorporates the neutral shades that are already in my closet, and adds a few darker tones for winter. I wanted both warm and cool colors so that I could get a lot out of this season.

The best way to start your color palette is to look at what you already have. Evaluate what colors you wear the most, what always looks amazing on you, or what you really want to start wearing. Pick up paint swatches at Home Depot for inspiration, or play around with color in Photoshop to see what looks great together!



 (Left Image Source)

Wardrobe Planning

December 20, 2014

10501837_10154850531725607_2548781846040427225_nSomewhere between high school and post-college life, I decided to work on my habit of buying cheap quality clothing, and started focusing more on quality over quantity. While I still LOVE a good thrift find, and can’t pass up Target clearance…I’m starting to grow in the way I shop.

I’ve decided to start planning my Wardrobe Essentials for each season of three months during the year. Rather than buying unnecessary amounts of trendy clothing, I will be adding key pieces to my wardrobe that can be worn again and again in so many different ways. Every three months, I’ll add a new list to the blog of items that I will be shopping for and suggestions of what to invest in to build a solid foundation for your style!

You can view my list of Winter Wardrobe Essentials here.

I hope you enjoy reading as I learn and edit my style with you!



Fall Capsule Video

November 15, 2014

Recently one of my favorite style bloggers, Caroline of Unfancy, opened up her blog to guest blogger applications. I was so thrilled and excited to hear that out of 200 applicants, I was chosen in the top 6! Caroline asked each finalist to make a video highlighting items from our fall capsule wardrobe, and this is what I came up with! Jeff and I had so much fun transforming our living room into a walk-in closet/film set, and even did this all in one take! He did such an awesome job editing and filming for me!

Head on over to Unfancy to get inspired by Caroline’s minimal wardrobe, and enjoy my first little video!

Utility Blouse

October 15, 2014

One of my favorite wardrobe essentials for fall is a simple and easy silk utility blouse. Think of it as the sophisticated version of your favorite white tee shirt! I love this top so much I bought it in two colors, and have been seriously considering buying even more.

The best thing about a top like this is that it can instantly be worn with almost any type of look, from work to weekend, and even with leggings if you’re feeling lazy.

Here’s how I style a simple silk blouse as an everyday casual look! Just add your favorite ankle boots, boyfriend denim, and leather tote.

style_liz-2 style_liz-4 style_liz-5 style_liz-6

Utility Blouse :LOFT

Boyfriend Denim :GAP

Leather Tote : LIZ RIDEN

Booties : TARGET (similar here)

Mrs. Necklace : KATE SPADE

Bar Necklace : LOFT (similar here)

Stripe Bracelet : KATE SPADE

Zig Zag Bracelet : GLITZ

Nail Polish :OPI “Berlin There Done That”

Photos by Jeff Frandsen